The LOOMIS Agency, a recognized authority in restaurant marketing and brand storytelling, has released a new blog post, “The Year of Re-Engaging Restaurant Customers,” offering timely advice for operators navigating one of the industry’s most demanding periods.
With expenses for staffing, ingredients, rent, and transaction fees at all-time highs, many restaurant owners are feeling the squeeze. At the same time, consumer sentiment is shaky—credit card debt has reached a two-decade peak, and nearly 70% of diners say eating out has become too costly to truly enjoy. Coupled with declining service levels and menu prices rising faster than grocery bills, guests are expecting more value and care for every dollar spent.
Competition is also heating up as more establishments enter the market, making it harder than ever for brands to earn guest loyalty. In response, The LOOMIS Agency is encouraging operators to rethink how they connect with customers, shifting focus from simple transactions to experiences that feel personal, memorable, and genuine.
The agency’s recommendations include using technology to reconnect with past patrons, launching or enhancing loyalty programs, and tailoring messaging to individual preferences. “In a climate like this,” says Mike Sullivan, CEO of The LOOMIS Agency, “restaurants that truly put guests at the center of their strategy will not just survive—they will lead.”
Restaurant professionals can explore the complete blog for concrete, actionable ways to strengthen relationships, deepen loyalty, and succeed in today’s fast-changing dining environment.
About The LOOMIS Agency
The LOOMIS Agency is the original challenger brand agency, dedicated to helping underdogs find their voice, blaze new trails, and win in competitive markets. With a proven track record of delivering expertly executed communications programs, LOOMIS helps restaurant and other challenger brands stand out and succeed.
